The world is growing by more than

70 million people a year.

So is that a problem, or a solution?

CHEVRONis a registered trademark of Chevron Corporation.

The CHEVRON HALLMARK and HUMAN ENERGY are trademarks of

Chevron Corporation. © 2007 Chevron Corporation. A llrights reserved.

With our planet’s population contin uing to increase,

and the quality of life for millions in the developing

world improving d aily, our demand for energy is also

growing. And to m eet everyone’s ne eds 25 years from

now may take 50% more energy than we use today.

Finding and deve loping all the fuel and power we

need for our home s, businesses and vehicles, while

protecting the env ironment, could be one of the

greatest challenge s our generation w ill face.

The key to ensurin g success is found in the same

place that created this need: human ity itself. When

the unique spirit w e all possess is al lowed to flourish,

mankind has prove n its ability to take on, and overcome ,

any issue. It’s a sp irit of hard work, ingenuity, drive,

courage and no sm all measure of com mitment.

To success, to eac h other, to the pla net.

The problem...bec omes the solution .

This human energ y that drives us to succeed has

been there every day since the beg inning. And it will

be with us to shap e many tomorrow s to come.

So join us in tappin g the most power ful source of

energy in the wor ld. Ourselves.

And watch what t he human race ca n do. United Kingdom IC PuBlICATIons, 7 ColdBATh squAre, london eC1r 4lq. Tel: +44 20 7841 3210 Fax: Admin +44 20 7713 7898 editorial: +44 20 20 7841 3211 e-mail: icpubs@africasia.com Website: www.africasia.com

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Contents

August/September 2008

14 Cover Story Last Chance Saloon

Editorial 11 Identify the core of your business

Cover Story Last Chance Saloon 14 Africa holds its breath 16 S African business keen to help 18 How Mugabe split the continent 20 The games hypocrites play 22 SADC- No more Mr Nice Guy

Energy 24 Can Africa calm market fears?

Commodities 26 Price boom: A blessing and a challenge

Topic 28 Chinese are now black - official

Event CBC African Business Awards 30 A Who’s Who of African Business

Special Report Telecoms Moving to the next stage 34 West - Nigeria now Africa’s biggest market 36 South - MTN’s fate in the balance 38 East - Safaricom sale a success 40 North - Libya now saturated

ISSUE 345 WWW.AFRICASIA.COM

View from the City 42 Developing capabilities and capacities in African LDCs

2010 World Cup Watch 44 S. Africa shudders at Fifa’s ‘Plan B’

Spotlight 48 Ethiopia coffee shows power of branding

Country Files 54 S. Africa: Banks under the spotlight 58 Nigeria: Liquidity glut wreaks havoc 61 Mauritius: The future is green 62 Malawi: Boom time for tobacco sales 64 Burundi: A life without fear the priority

Reviews Books/Music 70 Africa Rising 73 Rose-Innes wins Caine Prize 74 A Town called Addis